diff --git a/web/README-static.md b/web/README-static.md
index 4e147f09..2add36a8 100644
--- a/web/README-static.md
+++ b/web/README-static.md
@@ -9,3 +9,11 @@ executable, and served as static files via its web server.
 
 `static/emptyfile` exists just to make sure that `go:embed` inside `web_app.go`
 has something to work with, even before any static files have been built.
+
+# Running Flamenco Io locally
+
+[Flamenco IO](https://www.flamenco.io/) runs off of [Hugo](https://gohugo.io/). Once Hugo is [installed](https://gohugo.io/getting-started/installing/), from the `web/flamenco-io-site` directory, start the server with:
+
+```
+hugo server -D
+```